{"id":1053,"date":"2016-04-19T10:55:17","date_gmt":"2016-04-19T14:55:17","guid":{"rendered":"https:\/\/blog.qcdesignschool.com\/blog\/?p=1053"},"modified":"2016-04-19T10:55:17","modified_gmt":"2016-04-19T14:55:17","slug":"can-long-distance-design-consultations-grow-business","status":"publish","type":"post","link":"https:\/\/www.qcdesignschool.com\/blog\/2016\/04\/can-long-distance-design-consultations-grow-business","title":{"rendered":"Can Long-Distance Design Consultations Grow Your Business?"},"content":{"rendered":"Do your Facebook followers bemoan the fact that you live on the other side of the country? Is there no market in your area for the kind of design services you dream of? Or are you just ready to <a href=\"\/2016\/02\/is-my-interior-decorating-business-ready-to-grow\/\" target=\"_blank\" rel=\"noopener noreferrer\">expand your business<\/a>, but not sure where to go?\n\nIf any of these sounds like you, it might be time to consider adding a <a href=\"\/2016\/03\/expanding-professional-design-services\/\" target=\"_blank\" rel=\"noopener noreferrer\">new design service<\/a> to your business: long-distance design consultations. Whether you\u2019re an interior decorator, a home stager, a professional organizer, or feng shui professional, offering your clients the option of a long-distance design consultation lets you diversify your business and bring in more clients.\n\nBut first, you\u2019ll have to figure out the details. All design professions are very visual, so how will you figure out what kind of space you\u2019re working with from across the country? Should you charge a long-distance client the same as you would for a local client? We\u2019ve got your answers!\n<h3>What is a long-distance design consultation?<\/h3>\nFirst things first: what do we mean when we talk about a long-distance design consultation? Like many aspects of the design industry, there\u2019s no single definition or setup. The way design services are packaged depends on the business. Even for traditional in-person services, two interior decorators or home stagers might offer totally different packages to their clients!\n\n<img decoding=\"async\" class=\"alignnone size-full wp-image-1057\" src=\"\/wp-content\/uploads\/2016\/04\/shutterstock_372022225_ed.jpg\" alt=\"Conducting a long-distance design consultation\" \/>\n\nBut in general, a long-distance design consultation is exactly what it sounds like. Rather than meeting a client in person to discuss their needs and look at their space, you\u2019ll conduct a consultation by phone, email, or video call, without ever meeting your client face-to-face.\n\nObviously, this format expands your potential client base hugely, but it also creates some challenges. How are you supposed to advise a client on their space if you never see their home or office in person?\n\nLuckily, you don\u2019t have to do all the brainstorming yourself. Many designers have started offering long-distance consultations in a variety of forms. A little market research can help you find a style that\u2019ll work for your business!\n<h3>Ask-the-designer<\/h3>\nThis low-commitment long-distance format doesn\u2019t quite count as a consultation, but it\u2019s a good place to start. As a design professional, you probably get people asking you for design advice all the time. For friends and family that\u2019s fine, but writing detailed responses to every design-hungry Facebook post or blog comment you get can take up a <i>lot<\/i> of time.\n\nInstead, add design advice to your business model. Now, we\u2019re not suggesting you start hoarding all your design knowledge\u2014that\u2019s just bad for business (and super stingy). But you <i>can<\/i> offer \u201cmini\u201d consultations for clients who don\u2019t want a total design overhaul.\n\n<img decoding=\"async\" class=\"alignnone size-full wp-image-1059\" src=\"\/wp-content\/uploads\/2016\/04\/shutterstock_267369743_ed.jpg\" alt=\"Providing long-distance design advice\" \/>\n\nFor a fixed rate, let your clients send in photos of their spaces, along with their most pressing design questions. Maybe the energy in their living room feels off. Maybe they just can\u2019t keep their hall closet organized, no matter how hard they try. Maybe they\u2019re struggling to find the right piece of furniture to work with a strangely shaped sunroom. Whatever their problem, you can get back to them with some personalized advice. This style of long-distance design consultation is quick and easy for both you and your client!\n<h3>Full service<\/h3>\nYou might not be able to arrange your client\u2019s furniture and d\u00e9cor yourself, but you can still provide full-service design work, whatever your design specialization.\nFirst, you\u2019ll need some basic details from your client, including:\n<ul>\n \t<li>Photos of their space<\/li>\n \t<li>Measurements of their room(s)<\/li>\n \t<li>Floor plan<\/li>\n \t<li>Design problems\/needs<\/li>\n<\/ul>\nYou\u2019ll also want to pick up some extra info that\u2019s important to your specific design business. For instance, a feng shui professional might also want compass readings and dates of birth for the space\u2019s occupants. Professional organizers will need to know more about their clients\u2019 habits and problems, while interior decorators will be interested in a client\u2019s unique style.\n\nAdded up, it\u2019s a lot of content to receive from a client. Unless you want your inbox to crash every time you book a new long-distance client, you\u2019ll probably want to avoid getting everything sent to your email! Instead, look into tools like <a href=\"https:\/\/www.dropbox.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Dropbox<\/a> or <a href=\"https:\/\/www.google.com\/drive\/\" target=\"_blank\" rel=\"noopener noreferrer\">Google Drive<\/a>.\n\n<img decoding=\"async\" class=\"alignnone size-full wp-image-1061\" src=\"\/wp-content\/uploads\/2016\/04\/shutterstock_328467203_ed.jpg\" alt=\"Interior decorating concept\" \/>\n\nWhat you offer your clients is up to you. You could include\u2026\n<ul>\n \t<li>A set number of hours of video call\/phone call consultation<\/li>\n \t<li>A shopping list of furniture and d\u00e9cor to purchase<\/li>\n \t<li>A detailed space plan<\/li>\n \t<li>Coaching via phone, email, or video call to develop good organizing habits<\/li>\n \t<li>Almost anything else that you offer to your in-person clients!<\/li>\n<\/ul>\n<h3>Is it worth it?<\/h3>\nWe talked about <a href=\"\/2016\/02\/is-your-design-business-scalable\/\" target=\"_blank\" rel=\"noopener noreferrer\">scalability<\/a> in a previous post, and for design professionals, offering online services is just about the best way to do it. You won\u2019t have to fork out for a new office location or transportation. Most of the tech resources you need are already available for free online. And you\u2019ll (finally) be able to reach people in other cities, states, or countries, who may love your blog or brand but despair over your distance.\n\nPlus, long-distance work allows you to start specializing in things that just don\u2019t sell in your area. Maybe there\u2019s no market for luxury interior decorating where you live, or no real appetite for feng shui. Setting yourself up for long-distance design consultations means you\u2019re no longer so limited by where you live.\n\nBut marketing your long-distance design services can be tricky. Suddenly you\u2019ll be competing with designers offering similar services across the world\u2014how will you stand out? How will you grab the attention of new clients?\n\nFor businesses ready to start growing, long-distance design consultations might be the perfect way to start growing\u2014but they\u2019re certainly not without their challenges!\n<h3 align=\"center\"><em>The world of online design is an exciting place\u2014check out our <a href=\"\/2016\/02\/are-you-following-these-8-design-blogs-you-should-be\/\" target=\"_blank\" rel=\"noopener noreferrer\">favorite design blogs<\/a> for more ideas!<\/em><\/h3>","protected":false},"excerpt":{"rendered":"Offering your clients the option of a long-distance design consultation lets you diversify your business and bring in more clients.","protected":false},"author":3,"featured_media":5092,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[4],"tags":[],"ppma_author":[513],"class_list":{"0":"post-1053","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-your-design-career"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.7 (Yoast SEO v26.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Can Long-Distance Design Consultations Grow Your Business? - The Focal Point<\/title>\n<meta name=\"description\" content=\"Offering your clients the option of a long-distance design consultation lets you diversify your business and bring in more clients. 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