{"id":11009,"date":"2018-01-23T07:00:35","date_gmt":"2018-01-23T07:00:35","guid":{"rendered":"https:\/\/blog.qcdesignschool.com\/?p=11009"},"modified":"2018-01-23T07:00:35","modified_gmt":"2018-01-23T07:00:35","slug":"cant-get-design-business-off-ground","status":"publish","type":"post","link":"https:\/\/www.qcdesignschool.com\/blog\/2018\/01\/cant-get-design-business-off-ground","title":{"rendered":"When You Can\u2019t Get Your Design Business Off the Ground"},"content":{"rendered":"[vc_row type=&#8221;full_width_content&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; top_padding=&#8221;2%&#8221; bottom_padding=&#8221;2%&#8221; overlay_strength=&#8221;0.3&#8243;][vc_column enable_animation=&#8221;true&#8221; animation=&#8221;fade-in&#8221; column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; width=&#8221;1\/1&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; delay=&#8221;250&#8243;][vc_column_text]Many home designers want to start their own business. There\u2019s so much freedom as your own boss! While this is an excellent goal, it\u2019s not one that will come easily. It can take a few years to start a business, and failed attempts are part of the experience.\n\nCan\u2019t seem to push your business to the next level? Don\u2019t fret. Follow our guide and put the wind back in your sails!\n<h3>Improve your image<\/h3>\nWhen a client needs some design expertise, they\u2019ll go online. We\u2019re living in a digital world! If you want to attract clients, you need a fierce online presence. This begins with\u00a0<a href=\"https:\/\/www.qcdesignschool.com\/2016\/05\/designing-logo-home-staging-business\/\" target=\"_blank\" rel=\"noopener\">a great logo<\/a>. Think of this as the image that clients will remember.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#8221;full_width_content&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; top_padding=&#8221;2%&#8221; bottom_padding=&#8221;2%&#8221; overlay_strength=&#8221;0.3&#8243;][vc_column enable_animation=&#8221;true&#8221; animation=&#8221;fade-in&#8221; column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; width=&#8221;1\/1&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; delay=&#8221;250&#8243;][image_with_animation image_url=&#8221;11010&#8243; alignment=&#8221;&#8221; animation=&#8221;Fade In&#8221; box_shadow=&#8221;none&#8221; max_width=&#8221;100%&#8221;][\/vc_column][\/vc_row][vc_row type=&#8221;full_width_content&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; top_padding=&#8221;2%&#8221; bottom_padding=&#8221;2%&#8221; overlay_strength=&#8221;0.3&#8243;][vc_column enable_animation=&#8221;true&#8221; animation=&#8221;fade-in&#8221; column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; width=&#8221;1\/1&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; delay=&#8221;250&#8243;][vc_column_text]You also need to rank highly on Google. This will give you serious visibility and help your design business get off the ground. To keep this ranking, you\u2019ll need to regularly pump out content relevant to your business. Regular articles and social media photos will engage your audience.\n<h3>Build your skill set<\/h3>\nIf you have a design certification, congrats! It will be invaluable as you start your business.\n\nBut if you\u2019re still having trouble getting your business off the ground, enroll in a new course to really get things moving. The more services you can offer, the more valuable you\u2019ll become! Find out which other courses your <a href=\"https:\/\/www.qcdesignschool.com\" target=\"_blank\" rel=\"noopener\">design school <\/a>offers. Having a wide range of knowledge in this industry is key \u2013 especially in areas that are lacking in your local design industry.\n\nFor instance, if your neighbors like to feel balanced and positive, a Feng Shui certification can put you ahead of other designers! Or, having a more in-depth knowledge of the way color theory works in each room shows your clients you\u2019re committed to their needs.\n\nWith more training under your belt, your list of services will outdo any other business in the area.\n<h3>Package your services<\/h3>\nPackages are much more attractive than just one or two products. Your design courses introduced you to different branches of the industry, you should offer more than one service to your clients. On top of this, try to arrange your services in appealing combinations![\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#8221;full_width_content&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; top_padding=&#8221;2%&#8221; bottom_padding=&#8221;2%&#8221; overlay_strength=&#8221;0.3&#8243;][vc_column enable_animation=&#8221;true&#8221; animation=&#8221;fade-in&#8221; column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; width=&#8221;1\/1&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; delay=&#8221;250&#8243;][image_with_animation image_url=&#8221;11011&#8243; alignment=&#8221;&#8221; animation=&#8221;Fade In&#8221; box_shadow=&#8221;none&#8221; max_width=&#8221;100%&#8221;][\/vc_column][\/vc_row][vc_row type=&#8221;full_width_content&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; top_padding=&#8221;2%&#8221; bottom_padding=&#8221;2%&#8221; overlay_strength=&#8221;0.3&#8243;][vc_column enable_animation=&#8221;true&#8221; animation=&#8221;fade-in&#8221; column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; width=&#8221;1\/1&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; delay=&#8221;250&#8243;][vc_column_text]For example, offer a package of organizing services to clients who are moving. This may include decluttering and downsizing, garage sales and repurposing. Your design business will seriously benefit from bundles! Clients will love the idea of receiving a small discount for packaged services, and you\u2019ll benefit from a higher profit!\n<h3>Get certified<\/h3>\nMany aspiring designers focus their career goals on this industry. Not surprising! It\u2019s an exciting field to work in, and provides a great salary.\n\nIn this competitive field, you really need to set yourself apart. Getting a <a href=\"https:\/\/www.qcdesignschool.com\/2016\/10\/heres-expect-road-interior-decorating-certification\/\" target=\"_blank\" rel=\"noopener\">professional certification<\/a> will give you an edge over other decorators in your area. It will also show employers and clients alike that you completed training and can be trusted to work on any project they send your way.\n<h3>Find referrals<\/h3>\nClients will turn to search engines to find local designers. Don\u2019t discount the power of word-of-mouth and reviews![\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#8221;full_width_content&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; top_padding=&#8221;2%&#8221; bottom_padding=&#8221;2%&#8221; overlay_strength=&#8221;0.3&#8243;][vc_column enable_animation=&#8221;true&#8221; animation=&#8221;fade-in&#8221; column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; width=&#8221;1\/1&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; delay=&#8221;250&#8243;][image_with_animation image_url=&#8221;11012&#8243; alignment=&#8221;&#8221; animation=&#8221;Fade In&#8221; box_shadow=&#8221;none&#8221; max_width=&#8221;100%&#8221;][\/vc_column][\/vc_row][vc_row type=&#8221;full_width_content&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; top_padding=&#8221;2%&#8221; bottom_padding=&#8221;2%&#8221; overlay_strength=&#8221;0.3&#8243;][vc_column enable_animation=&#8221;true&#8221; animation=&#8221;fade-in&#8221; column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; width=&#8221;1\/1&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; delay=&#8221;250&#8243;][vc_column_text]Always focus on gaining new referrals from your clients. This will give your business an extra boost! It just makes sense that a happy client would want to share their experiences. They\u2019ll be happy to mention your name to others who may need your services.\n\nGive out business cards to current and potential clients. The right feedback can make a huge difference in moving your business along!\n<h3>Hire a business coach<\/h3>\nSometimes, it\u2019s tough to get your home design business on track without some professional help. There comes a time when you need an expert opinion. Seek out a business coach to help you achieve success and get where you want to be. They\u2019ll look at your business objectively, and help you define the career you want for yourself!\n<h3>Network!<\/h3>\nDesigners pride themselves on their people skills. After all, you\u2019re working day in and day out with tons of new personalities. You need to be outgoing! This lends itself well to\u00a0<a href=\"https:\/\/www.qcdesignschool.com\/2017\/02\/network-interior-decorating-certification\/\" target=\"_blank\" rel=\"noopener\">networking<\/a>. The more conferences and events you attend, the more you\u2019ll be exposed to other pros.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#8221;full_width_content&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; top_padding=&#8221;2%&#8221; bottom_padding=&#8221;2%&#8221; overlay_strength=&#8221;0.3&#8243;][vc_column enable_animation=&#8221;true&#8221; animation=&#8221;fade-in&#8221; column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; width=&#8221;1\/1&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; delay=&#8221;250&#8243;][image_with_animation image_url=&#8221;11013&#8243; alignment=&#8221;&#8221; animation=&#8221;Fade In&#8221; box_shadow=&#8221;none&#8221; max_width=&#8221;100%&#8221;][\/vc_column][\/vc_row][vc_row type=&#8221;full_width_content&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; top_padding=&#8221;2%&#8221; bottom_padding=&#8221;2%&#8221; overlay_strength=&#8221;0.3&#8243;][vc_column enable_animation=&#8221;true&#8221; animation=&#8221;fade-in&#8221; column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; width=&#8221;1\/1&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; delay=&#8221;250&#8243;][vc_column_text]Have a short elevator speech prepared about what you can offer. You\u2019ll get your design business out there and create interest just by being yourself! Think about it this way: how will anyone know you\u2019re a designer if you don\u2019t tell them what you can do?\n\nWhat are your career goals for 2018? Let us know in a comment below!\n<h3 align=\"center\"><em>Want to add a new service to your repertoire? Find out <a href=\"https:\/\/www.qcdesignschool.com\/2017\/08\/add-color-consulting-business\/\" target=\"_blank\" rel=\"noopener\">why color consulting is a great choice<\/a>!\u00a0<\/em><\/h3>\n[\/vc_column_text][\/vc_column][\/vc_row]","protected":false},"excerpt":{"rendered":"Get your design business off the ground with our expert tips, including improving your image, getting certified, and networking as much as possible!","protected":false},"author":6,"featured_media":11016,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[4],"tags":[],"ppma_author":[518],"class_list":{"0":"post-11009","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-your-design-career"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.7 (Yoast SEO v26.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>When You Can\u2019t Get Your Design Business Off the Ground - 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