{"id":17574,"date":"2019-10-08T07:57:50","date_gmt":"2019-10-08T07:57:50","guid":{"rendered":"https:\/\/blog.qcdesignschool.com\/?p=17574"},"modified":"2019-10-08T07:57:50","modified_gmt":"2019-10-08T07:57:50","slug":"how-to-become-a-professional-organizer-small-businesses-market","status":"publish","type":"post","link":"https:\/\/www.qcdesignschool.com\/blog\/2019\/10\/how-to-become-a-professional-organizer-small-businesses-market","title":{"rendered":"How to Market Your Professional Organizing Services to Small Businesses"},"content":{"rendered":"[vc_row type=&#8221;full_width_content&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; top_padding=&#8221;2%&#8221; bottom_padding=&#8221;2%&#8221; overlay_strength=&#8221;0.3&#8243; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221; shape_type=&#8221;&#8221;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_link_target=&#8221;_self&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; bg_image_animation=&#8221;none&#8221;][vc_column_text]<em>Lianne Cousvis is a graduate of QC Design School with certifications in decorating (IDDP), staging and redesign (ISRP), color consulting (ICCP), and professional organizing (AIOP). Lianne grew up in the Bahamas where color is celebrated, and she now owns her own design company <a href=\"http:\/\/www.chichifringodesigns.com\" target=\"_blank\" rel=\"noopener noreferrer\">ChiChi Fringo Designs<\/a>\u00a0in Toronto, Canada.\u00a0<\/em>[\/vc_column_text][divider line_type=&#8221;No Line&#8221; custom_height=&#8221;40&#8243;][vc_column_text]If you have graduated from QC\u2019s <a href=\"https:\/\/www.qcdesignschool.com\/online-courses\/professional-organizing\/\" target=\"_blank\" rel=\"noopener noreferrer\">Professional Organizing course<\/a>, you are well on your way to starting a successful organizing career already. After earning your organizing certification, you\u2019ll set your sights on landing clients. Don\u2019t overlook small businesses. They can be a great source of revenue for you. As the saying goes, \u201cGood things come in small packages\u201d!\n\nYou might think that a small business would not have the resources to hire you, but think again. Many businesses, small or large, will find your services invaluable. In fact, many small business owners may feel stressed out and overextended. They may be experts in their field but that does not mean they are experts in yours.\n\nBelow, I\u2019ll share why and how you should market your professional organizing services to small businesses.[\/vc_column_text][divider line_type=&#8221;No Line&#8221; custom_height=&#8221;40&#8243;][image_with_animation image_url=&#8221;17580&#8243; alignment=&#8221;&#8221; animation=&#8221;None&#8221; border_radius=&#8221;none&#8221; box_shadow=&#8221;none&#8221; max_width=&#8221;100%&#8221;][\/vc_column][\/vc_row][vc_row type=&#8221;full_width_content&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; top_padding=&#8221;2%&#8221; bottom_padding=&#8221;2%&#8221; overlay_strength=&#8221;0.3&#8243; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221; shape_type=&#8221;&#8221;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_link_target=&#8221;_self&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; bg_image_animation=&#8221;none&#8221;][vc_column_text]\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_80 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.qcdesignschool.com\/blog\/2019\/10\/how-to-become-a-professional-organizer-small-businesses-market\/#Tell_them_what_a_professional_organizer_does\" >Tell them what a professional organizer does<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.qcdesignschool.com\/blog\/2019\/10\/how-to-become-a-professional-organizer-small-businesses-market\/#Give_examples_of_how_your_professional_organizer_solutions_can_benefit_them\" >Give examples of how your professional organizer solutions can benefit them<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.qcdesignschool.com\/blog\/2019\/10\/how-to-become-a-professional-organizer-small-businesses-market\/#Where_to_find_professional_organizing_clients\" >Where to find professional organizing clients<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.qcdesignschool.com\/blog\/2019\/10\/how-to-become-a-professional-organizer-small-businesses-market\/#How_to_land_the_professional_organizer_job\" >How to land the professional organizer job<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.qcdesignschool.com\/blog\/2019\/10\/how-to-become-a-professional-organizer-small-businesses-market\/#Should_you_offer_free_professional_organizing_services\" >Should you offer free professional organizing services?<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Tell_them_what_a_professional_organizer_does\"><\/span>Tell them what a professional organizer does<span class=\"ez-toc-section-end\"><\/span><\/h2>\nOne of your biggest barriers is a small business owner not knowing what you do. To sell your services, you first have to educate them on you and the profession. They might not even know that your services exist, what they entail, or more importantly, how you can help them. They are just one example of <a href=\"https:\/\/www.qcdesignschool.com\/2017\/10\/6-clients-who-dont-know-they-need-a-professional-organizer\/\" target=\"_blank\" rel=\"noopener noreferrer\">clients who don\u2019t know they need a professional organizer<\/a>!\n<h2><span class=\"ez-toc-section\" id=\"Give_examples_of_how_your_professional_organizer_solutions_can_benefit_them\"><\/span>Give examples of how your professional organizer solutions can benefit them<span class=\"ez-toc-section-end\"><\/span><\/h2>\nResearch shows you have an average of 6-8 seconds to capture someone\u2019s attention. So you really only have about a minute to sell someone on your services.\n\nThe first thing you have to think about is exactly why you would be an asset to this small company. If you don\u2019t know the answer, you can\u2019t market yourself in the best light. Being clear about how your services can benefit them will allow them to be more open to the idea of hiring you.[\/vc_column_text][divider line_type=&#8221;No Line&#8221; custom_height=&#8221;40&#8243;][image_with_animation image_url=&#8221;17582&#8243; alignment=&#8221;&#8221; animation=&#8221;None&#8221; border_radius=&#8221;none&#8221; box_shadow=&#8221;none&#8221; max_width=&#8221;100%&#8221;][\/vc_column][\/vc_row][vc_row type=&#8221;full_width_content&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; top_padding=&#8221;2%&#8221; bottom_padding=&#8221;2%&#8221; overlay_strength=&#8221;0.3&#8243; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221; shape_type=&#8221;&#8221;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_link_target=&#8221;_self&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; bg_image_animation=&#8221;none&#8221;][vc_column_text]\n<h3>Sample professional organizer solutions<\/h3>\n<ul>\n \t<li><a href=\"https:\/\/www.qcdesignschool.com\/2018\/08\/how-smart-products-impact-professional-organizer-training\/\" target=\"_blank\" rel=\"noopener noreferrer\">Organize the filing system<\/a> to help them sort, organize, and pay their bills<\/li>\n \t<li>Install systems so everything has a home and is easy to find<\/li>\n \t<li>If they have a business that people visit, the well-organized atmosphere will instill confidence in the customers.<\/li>\n<\/ul>\nAs business owners ourselves, we know it\u2019s a lot less expensive to keep a customer than to get a new one! And money is the number one reason they should hire you! Your job is to <a href=\"https:\/\/www.qcdesignschool.com\/2018\/07\/more-than-putting-things-away-what-a-certified-professional-organizer-does\/\" target=\"_blank\" rel=\"noopener noreferrer\">create professional organizing solutions<\/a> will help them become more efficient in how they run their business. As they become more efficient, it will save them money in the long run. Efficiency will lead to more revenue for them. Period.\n<h2><span class=\"ez-toc-section\" id=\"Where_to_find_professional_organizing_clients\"><\/span>Where to find professional organizing clients<span class=\"ez-toc-section-end\"><\/span><\/h2>\nA great way to start marketing yourself to a small business is by starting locally. Identify the small businesses in your community. Research the area to find a company that you feel has great synergy with your brand.\n\nSupporting local businesses allows you to create a great sense of community. People like to support those they feel connected to. If you are both small businesses and in the same area, reaching out is a great way to integrate yourself into the local community. You may even be able to connect with other local, small business owners.[\/vc_column_text][divider line_type=&#8221;No Line&#8221; custom_height=&#8221;40&#8243;][image_with_animation image_url=&#8221;17583&#8243; alignment=&#8221;&#8221; animation=&#8221;None&#8221; border_radius=&#8221;none&#8221; box_shadow=&#8221;none&#8221; max_width=&#8221;100%&#8221;][\/vc_column][\/vc_row][vc_row type=&#8221;full_width_content&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; top_padding=&#8221;2%&#8221; bottom_padding=&#8221;2%&#8221; overlay_strength=&#8221;0.3&#8243; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221; shape_type=&#8221;&#8221;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_link_target=&#8221;_self&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; bg_image_animation=&#8221;none&#8221;][vc_column_text]One of your references could be someone they know in the community. Or, maybe you volunteer at the same library that they do. When you <a href=\"https:\/\/www.qcdesignschool.com\/2018\/05\/tammys-tips-for-better-client-meetings\/\" target=\"_blank\" rel=\"noopener noreferrer\">connect with them on a personal level<\/a>, it will help build confidence right from the start.\n<h2><span class=\"ez-toc-section\" id=\"How_to_land_the_professional_organizer_job\"><\/span>How to land the professional organizer job<span class=\"ez-toc-section-end\"><\/span><\/h2>\nPrepare as much as you can before approaching a potential client. Include details on the scope of your services and your previous professional organizing jobs. Be sincere in your approach and have proof of your success to back up what you\u2019re saying.\n\nThen, try it out on family and friends. Keep practicing until you have a smooth and professional elevator pitch that will sell your services for real. Think of it as a job interview. You may not actually have an interview, but you can go in prepared with the same mindset.\n<h3>Tips for interview success<\/h3>\n<ol>\n \t<li>Dress in a professional manner. This means no jeans or no rips\/tears in clothes.<\/li>\n \t<li>Good hygiene is a must<\/li>\n \t<li>Have neat hair\/makeup\/nails<\/li>\n \t<li>Bring examples of your work, <a href=\"https:\/\/www.qcdesignschool.com\/2017\/05\/creative-guide-online-design-portfolios\/\" target=\"_blank\" rel=\"noopener noreferrer\">portfolio<\/a>, business cards, letters of reference<\/li>\n \t<li>Have a confident and approachable attitude<\/li>\n \t<li>Maintain eye contact<\/li>\n \t<li>Smile<\/li>\n<\/ol>\n[\/vc_column_text][divider line_type=&#8221;No Line&#8221; custom_height=&#8221;40&#8243;][image_with_animation image_url=&#8221;17581&#8243; alignment=&#8221;&#8221; animation=&#8221;None&#8221; border_radius=&#8221;none&#8221; box_shadow=&#8221;none&#8221; max_width=&#8221;100%&#8221;][\/vc_column][\/vc_row][vc_row type=&#8221;full_width_content&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; top_padding=&#8221;2%&#8221; bottom_padding=&#8221;2%&#8221; overlay_strength=&#8221;0.3&#8243; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221; shape_type=&#8221;&#8221;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_link_target=&#8221;_self&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; bg_image_animation=&#8221;none&#8221;][vc_column_text]If you walk into a business with a business attitude and appearance, you will be taken seriously and will be more likely to get the owner\u2019s attention.\n<h2><span class=\"ez-toc-section\" id=\"Should_you_offer_free_professional_organizing_services\"><\/span>Should you offer free professional organizing services?<span class=\"ez-toc-section-end\"><\/span><\/h2>\nDon\u2019t be afraid to offer a service for free. If you are able to do a small organizing project as a trial, the company will keep your brand at the top of mind when they are ready to hire you. This time and effort on your part can go a long way in building brand loyalty down the road if you can show how relevant you are to them.\n\nDo you have a tip on how to reach out to small businesses? Leave it below![\/vc_column_text][divider line_type=&#8221;No Line&#8221; custom_height=&#8221;40&#8243;][nectar_cta btn_style=&#8221;see-through&#8221; heading_tag=&#8221;h5&#8243; text_color=&#8221;#3452ff&#8221; link_type=&#8221;new_tab&#8221; alignment=&#8221;left&#8221; text=&#8221;New to a career in professional organizing?&#8221; link_text=&#8221;Here\u2019s what you can expect from a professional organizer salary!&#8221; url=&#8221;https:\/\/www.qcdesignschool.com\/2018\/06\/what-can-you-expect-from-a-professional-organizer-salary\/&#8221;][\/vc_column][\/vc_row]","protected":false},"excerpt":{"rendered":"Organizing expert Lianne Cousvis shares why small businesses are a great source of revenue for professional organizers. Here&#8217;s how to land these clients!","protected":false},"author":7,"featured_media":20266,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[47,36],"tags":[],"ppma_author":[514],"class_list":{"0":"post-17574","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-client-series","8":"category-from-the-experts"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.7 (Yoast SEO v26.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Market Your Professional Organizing Services to Small Businesses - The Focal Point<\/title>\n<meta name=\"description\" content=\"Organizing expert Lianne Cousvis shares why small businesses are a great source of revenue for professional organizers. 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